Wednesday, 12 September 2007

Background to Lladro Porcelain

In 1953 Juan, José and Vicente Lladró experimented with pottery in a Moorish furnace built in their own home in Almàssera (Valencia). They actually both began working for a company called Nalda in the 1940s though it seems to be impossible to attribute any pices to them as no historical catalogue survives for the factory (still in existence but making industrial parts from porcelain)

Cleary influenced by the Nalda style and the works of former porcelain artists such as Meissen, Sèvres and Capodimonte, they embarked on several succesful highly ornate pieces which proved very popular & lacework and flowers, petals remain their forte.

In 1958 Juan, José and Vicente decide to dedicate themselves exclusively to their own works and transfer their small company to a warehouse in the neighboring town of Tavernes Blanques, because the family workshop has become too small for their business. The brothers introduced innovations not only in the design and style of the figurines but also in the firing techniques, reducing the three-layer firing to a one-layer process. One-firing is an innovative method which creates the crystalline finish and the pastel tonalities typical of Lladró works.

They soon decide to incorporate a logo on all their figurines. Beside “Porcelanas Lladró”, they add a Greek master piece, the Victory of Samotracia, thus associating their surname to the ideal of classical art. This is today well known as the Lladró BLUE TULIP mark. All Lladró pieces are the result of a meticulous artistic process preserving traditional craft skills; each step guided by master craftspeople using their expert hands under the direct supervision of the Lladró family.